AppsFlyer Pricing

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Price is a hard pain point, but AF is worth the money.”

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It is appropriate for looking at ROI/cost-aggregation and budgeting on a monthly basis. … They have great cost aggregation, are cheap to use, and have strong technical expertise and a good customer success team.”

“Additionally, we are able to attribute paid marketing dollars and see the value of our app users. … Positive - incorporating app users to customer lifetime value cycle Positive - reporting to help understand what platforms are best for paid marketing.”

“I also enabled us to redirect ad spend away from networks that didn't meet our standards and reallocate those dollars to generate a higher ROI.”

“Before going heavily with paid UA we analyze our organic traffic to determine KPIs and come up with a clear marketing plan e.g. which have the strongest metrics in terms of ARPU and retention rate...”

“We can save budget and allocate to channels with more ROI.”

“Our ROI has increased as we know where to allocate our ad budget.”

“Pricing model - it's high, need to have a reasonable pricing model Simple UI - need a bit simpler UI for better understanding Regular training sessions on changes in the website. … Very positive impact on ROI We can measure the actual ROI.”

“Being a start-up with a limited marketing budget, we were able to optimize our channels to stretch our budget further than expected, allowing us to fund more and extended campaigns.”

“Seamless integration with Facebook Ads, Google and Twitter Ads Affordable pricing structure.”

“It has helped us choose the basis of the right channels CAC LTV and not overspend on channels basis their own analysis of cost per order etc. No negative ROI at this moment. … Kochava is much more expensive for the same type of services, hence we prefer AppsFlyer which is the dominant player in the industry.”